Enbala Blog

The Art of Persuasion: Studies that Can Help You Recruit DERs

By Enbala on Jun 8, 2016 3:28:20 PM

Every demand response program, every virtual power plant, every distributed energy resource (DER) management system needs one thing to be successful: customers who are willing to hand over their DER controls. Given that participant recruitment is such an important factor in a DER management program’s success, it can’t hurt to bone up on the art of persuasion.

That’s easy to do with The Small Big, a business book that looks at several different studies on how to coax others to do the things you want them to do. Its authors include Robert Cialdini, who wrote Influence, a business psychology text that has been on Fortune’s list of the 75 Smartest Business Books for years. Influence boils down the art of persuasion into six key motivators.

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Topics: DERs, demand management, demand response, customer persuasion

Up, Down, All Around: Maximizing Demand-Side Resources

By Enbala on Jun 2, 2016 4:03:53 PM

For too many people, demand-side management (DSM) of energy resources means one thing: shedding load. That’s a limiting and outdated view of DSM.

Given the right control platform, Distributed Energy Resources (DERs) can move their power consumption up or down to support the needs of the power system. To get the benefit of that flexibility, you need to think of all DERs – even loads – as resources that can be charged up the same way you charge a battery energy storage system. 

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Topics: distributed energy resources, DERs, demand response, load shedding, Metcalfe's Law

Batteries vs. Demand Management: They’re Stronger Together

By Enbala on Mar 17, 2016 11:51:04 AM

Given the proliferation of renewables — plus the dramatic growth rates predicted for solar and wind power over the next year or two — plenty of people are looking to storage as the way to save us from renewable intermittency. But, storage is pricey. And, given the potential for long stretches of inclement weather that knocks solar PV output down or fails to turn the wind turbines, the storage we have available today is unlikely to be sufficient for the power grid’s needs.

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Topics: distributed energy resources, Distributed energy resource management, process storage, battery storage, DERs, demand management, DERMs, demand response

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